1. Obviously the major media are television, radio, newspapers, magazines, billboards, and so forth. 显然，主要的媒体形式包括电视、广播、报纸、杂志和广告牌等等。
2. Radio is often used in conjunction with outdoor billboards and the internet to reach even more customers than television. 收音机通常与户外广告牌和互联网一起使用，以达到比电视更多的客户。
3. Using billboards, newsstands, and bus shelters for advertising is an effective way of reaching these on-the-go consumers. 在广告牌、报刊亭和公交候车亭上打广告，是让忙碌的消费者了解产品的有效方式。
4. Stephenson suggested potential restrictions could include banning TV advertisements for foods high in fat, salt or sugar before 9 pm and limiting them on billboards or in cinemas. 斯蒂芬森建议需要进行的限制包括：晚九点前禁止播放高脂肪、高盐分和高含糖量食品的电视广告并限制此类广告在广告牌上和电影院里的出现频次。
5. Environmentalists have declared partial victory: though Coca-Cola's plan to decorate the town with banners has been scaled back, there are still too many billboards for strict green tastes. 环保人士已经宣布取得了部分胜利：尽管可口可乐公司用横幅装饰小镇的计划已经被缩减，但仍有很多的广告牌面临着严格的环保问题。
